Clarifying Complex Technologies
Since inception in 1996, MG Lomb has specialized in developing product animation and interactive presentations, that successfully explain and promote complex technologies and products. Some of the world’s most advanced technology companies already trust and work with us. At MG Lomb, we’re more than creative experts. For over two decades, our team has worked with engineers and scientists to produce the most successful product animations and interactive design requirements.
What do we do? Product animations; Technical and industrial animations; Medical and science animations; Consumer product animations; Interactive product presentations; Interactive trade show presentations; Touchscreen interactive presentations; Custom immersive interactive and animation solutions.
Our Work
3D Product Configurator
3D Product Configurators
3D Product Viewers & 3D Product Configurators are immensely effective for selling products online. They provide an immersive, interactive experience, far superior to photography. MG Lomb provides simple and comprehensive custom 3D product configurator solutions.
What are 3D Viewers & Configurators? Simply put … A rotatable 3D image of your product, on your website, that enables viewing of your product from any angle. But they can do far more. 3D product viewers can change product colors, add or subtract features and accessories, display clickable hotspots (to see more information on specific features) and include interactivity (open panels, click on buttons, make parts spin, turn wheels, etc.). And customers can save their configurations.
Accurate 3D Product Visualizations. Using our clients’ CAD data, MG Lomb provides flawlessly accurate 3D products. Many of our clients also use MG Lomb’s 3D product models in place of marketing photography. Originating from your CAD, our 3D models “are” your actual products. So every feature is accurately depicted.
Flawless Web Functionality. Our 3D product visualization tools provide simple, easy website viewing for your customers. No special tools; no special plugins. MG Lomb uses standard, commonly used development software, compatible with the majority of websites. Software. An established interactive design and 3D product animation studio, MG Lomb creates 3D product configurators using a variety of standard software, including: 3DS Max, Autodesk Maya, Adobe Animate, Cinema 4D, KeyShot, Blender, After Effects and others. Our Experience. In January of 2020, the team at MG Lomb envisioned a rotatable website 3D product configurator. Since then, we have been building and creating 3D product visualization solutions – from simple to complex – for some of the largest companies in the world.
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Mitsubishi
3D product viewer with hotspots
OGP
3d product configurator with hotspots
Hyperlink Rotatable Model
3d product configurator with hotspots
https://mglomb.com/wp-content/uploads/2022/10/Mini-Loop-ABC.mp4https://vimeo.com/794630328/d0b8398198
Sampling Systems
3D interactive touch-enabled product application
https://mglomb.com/wp-content/uploads/2022/10/bpc.mp4https://vimeo.com/761892879/74b6da27bf
Labtainer Pro BioProcess Containers
3D interactive touch-enabled product website
Game Design
Gamification for Business
Let’s have some fun! Gamification for business provides an exciting opportunity to engage your customers, via gamification for trade shows and gamification for marketing. It also benefits employees, by way of gamification for training. Today, people expect interactive experiences. They want to touch screens and control the journey. With gamification marketing, they can. For over 20 years MG Lomb has supported multinational companies with developing and deploying unique interactive design solutions, web-based interactive product tools, games, and much more. Gamification for business is simply an extension of interactive design, deployed within a fun and engaging gaming experience. MG Lomb handles all aspects of gamification for business. We support all steps of the process, from creative conceptualization to development of assets, including: 3D modeling, music, sound effects, writing and narration. And our in-house team is experienced at coding interactivity, using the latest gaming development engines such as Unity and Unreal.What do you want to create? MG Lomb excels at gamification ideas for business, with some impressive gamification marketing campaigns. Our team routinely develops trade show interactive games and interactive trade show booth games, leveraging video, realistic animation and 3D product visualization, all within an immersive game experience.
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https://mglomb.com/wp-content/uploads/2024/04/UniCarriersForkliftRacing-TeaserLoop2.mp4https://vimeo.com/1025471139/cbf0bece06?share=copy
Mitsubishi
Forklift Racing Game
https://mglomb.com/wp-content/uploads/2024/05/WildWest_LoopingThumbnail_Rev2.mp4https://vimeo.com/761882528/aa9ba6a8c1
Conference Q and A Interactive Game
for computer (not for phones)

Conference Q and A Interactive Game
for phones and tablets
3D Product Animation
3D Product Animation
Photorealistic animation for marketing, product videos and social media. Realistic 3D marketing animations significantly reduce costs by successfully replacing actual products at trade shows. Unlike an actual product, with 3D animated marketing videos there are no shipping costs, no set up and teardown, and no drayage fees. And better – 3D animated product videos work flawlessly, every time. 3D product videos also improve comprehension by depicting features and processes difficult to show with video. And further, 3D product animations can be used in all forms of social media. How long should a 3D animation for marketing be? MG Lomb creates 15 second animated marketing videos for social media. We create two-minute 3D animated products videos, we create five-minute animations for marketing, and we create custom-length 3D marketing videos. Whatever your need, our 3D product animation services have you covered.Industries Supported. As an experienced 3D product animation agency, MG Lomb supports: Aerospace animations, Healthcare animations, Medical animations, Science animations, BioPharma animations, Technical animations, Consumer product animations. Software. An established 3D product animation studio, MG Lomb creates 3D animations using a variety of 3D animation software, including: 3DS Max, Autodesk Maya, Adobe Animate, Cinema 4D, KeyShot, Blender, After Effects and others.
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3D Product
Animation
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3D Consumer
Animation
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Technical & Industrial
Animation
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Medical & Science
Animation
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Exploded View
Animation
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Explainer Video
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Photo Realistic
Rendering
Fish Mapping
consumer product & service animation
Single-Use Bioreactor
3D biopharmaceutical product animation
Thomas & Friends Trackmaster Motorized Railway
consumer 3D product marketing animation
steam sterilizer
3D product launch animation
Nicky’s Folders
3D explainer video, national retail product
3D Scanner for Metrology
3D Product Animation
Bioprocess Container
3D product animation teaser
Ultra-Clean Washable Markers
consumer explainer video, national retail product
Handheld Analytical Device
3D Product Animation
Medical & Science Animation
Medical & Science Animation
MG Lomb has been creating worldclass medical animation and science animation studio for over a decade. We support some of the the largest companies in the world, in the pharmaceutical, biotechnology, medical device and healthcare industries. We have developed work for numerous international medical, pharmaceutical and biopharmceutical shows and conferences. Our medical animation work is featured in the 2019’s National Geographic’s internationally televised Breakthrough Prize awards, as well as in medical documentary films.
Our work includes: Animated medical processes, medical product animation, pharmaceutical animation, cellular animation, surgical animation, biomedical animation and biotech animation. MG Lomb’s fully in-house team (we do not outsource) will expertly assist you with most all types of medical device marketing animation, as well as surgical animation.
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Product
Animation
3D Consumer
Animation
Technical & Industrial
Animation
Medical & Science
Animation
Exploded View
Animation
Explainer Video
Photo Realistic
Rendering
Accu-JointTM System
surgical procedure animation
Sterile Processing Software
healthcare software demonstration video
Single-Use Volar Distal Radius Plating System
surgical procedure product animation
Microscopic Cell Processes
science animations for documentary “Programming of Life”
Sterilization and Washing Equipment and Support for Medical Industry
company overview video
3d technical animation
3d Technical Animation
3D Technical animation and 3D Industrial animation. For over 20 years, MG Lomb has helped marketing and salespeople to create technically sophisticated marketing content. We work with our clients’ engineers and scientists to visually depict complex processes and features, impossible to show with video.
Technical animations for marketing educate customers. Technical product animations function where video cannot. MG Lomb creates 3D animated technical videos showing how satellites work in space. We develop 3D animated industrial videos explaining how materials are transformed into products, by machinery. And MG Lomb routinely creates technical animated videos that show the inside of products, represent liquids, gases, and illustrate the workings of harsh chemicals that would destroy a video camera. Whether your need is a technical marketing animation, a technical product animation for sales, or a technical training animation, MG Lomb has you covered.
Industries Supported. MG Lomb has considerable experience supporting: Aerospace animations, Healthcare animations, Medical animations, Science animations, BioPharma animations, Technical animations, Consumer product animations. Software. An established 3D product animation studio, MG Lomb creates 3D animations using a variety of 3D animation software, including: 3DS Max, Autodesk Maya, Adobe Animate, Cinema 4D, KeyShot, Blender, After Effects and others.
Let’s Talk
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Product
Animation
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3D Consumer
Animation
-
Technical & Industrial
Animation
-
Medical & Science
Animation
-
Exploded View
Animation
-
Explainer Video
-
Photo Realistic
Rendering
Steam Sterilizer
3D product launch animation
Aseptic Custom Packaging Systems
manufacturing animation
Single-Use Bioreactor Facility Features
3D technical animation
valve
technical animated instructions
Pilot Testing and Process Optimization
3D industrial animation
Fastcoat Continuous Tablet Coating Systems
manufacturing process animation
Scraped Surface Heat Exchanger
technical process animation
Explainer Videos
Explainer Video
Clearly tell your story in just a minute or two. Consumers want explainer videos. They want a simple, clear and concise video that explains your product or service in 2 minutes or less. MG Lomb does that.
An experienced motion graphics design studio, we do it well. As an accomplished explainer video production studio of over 20 years, MG Lomb supports B2B and consumer needs. Our team professionally produces most types of explainer videos.
Capabilities include: custom explainer videos, 3D animated explainer videos, live action video, marketing explainer videos, 2D animated video production, and motion graphics video production. Videos can be simple, or broadcast television grade. MG Lomb produces your videos in-house from storyboard, script writing, narration, musical score and final production. We look forward to creating an effective explainer video for you.
Let’s Talk
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Product
Animation
3D Consumer
Animation
Technical & Industrial
Animation
Medical & Science
Animation
Exploded View
Animation
Explainer Video
Photo Realistic
Rendering
SiriusXM Hello App
marketing animation
Nicky’s Folders
3D explainer video, national retail product
Ultra-Clean Washable Markers
consumer explainer video, national retail product
GOES-R Weather Satellite
motion graphics video production
Railcomm Insight
explainer video
Phoments Photo App
app explainer video
Exploded View Animation
Exploded Animation
A photorealistic view inside your product explains everything. Exploded product animation effectively demonstrates … how a product works, what it does, and why it’s better than the competition. Traditional video cannot match what an exploded view animation can do.
Exploded view animation truly gets inside a product. MG Lomb has been using exploded product animation to show the inner working of consumer products and complex machinery for over 20 years.
Our in-house 3D animation experts work with our clients CAD and engineering data to produce highly-accurate 3D models.
The effectiveness of product exploded view animation is incomparable. Especially when used to depict highly complex functioning of industrial equipment, or as a visually persuasive effect within a consumer advertising video. To be inside a product depicting it’s strength, showing interchangeable parts, or describing beneficial functionality – nothing compares to the effectiveness of product cutaway animation. MG Lomb is proud to offer product cutaway services to our clients.
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Product
Animation
3D Consumer
Animation
Technical & Industrial
Animation
Medical & Science
Animation
Exploded View
Animation
Explainer Video
Photo Realistic
Rendering
CXP Compression Connectors
exploded product view
Valve
exploded view 3D animation
PeriFlo AMP16 Peristaltic Pump
exploded product animation
Bladder Accumulator
3D product cutaway animation
Photo Realistic Renderings
Photo Realistic Rendering
Incredibly Realistic. Easily updated. Smarter than Photography. There are noteworthy reasons to choose photorealistic product renderings over photography. Among those reasons – the ability to visual capture your product doing “anything” … so let your imagination run with that.
Why? Because a realistic product rendering can be easily updated, with new graphics, logos, colors, features and accessories – all without accessing your actual product. The time and money saved is significant, and calculable. Instead of setting up an entire photo shoot, we simply update the existing 3D model, and re-export an incredibly realistic product rendering. No site or photoshoot costs.
Why? Because we can create highly realistic virtual 3D environments for your products, places and environments that may not exist, or would be incredibly prohibitive to procure.
Why? Because your product may not exist yet. We routinely create from CAD, importing directly using our clients’ engineering applications. Your in-development product will look real, today.
MG Lomb has been creating photo realistic product renderings for over 20 years, for some of the largest manufacturing companies in the world, creating highly realistic consumer product renderings, and photorealistic industrial product renderings. Our in-house 3D rendering experts work with our clients marketing and engineering staff to provide photorealistic product rendering services.port-sub-menu
Let’s Talk
VIEW OTHER CATEGORIES
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Product
Animation
-
3D Consumer
Animation
-
Technical & Industrial
Animation
-
Medical & Science
Animation
-
Exploded View
Animation
-
Explainer Video
-
Photo Realistic
Rendering
Cell Culture Room Products
photorealistic 3D product rendering
Media Optimization Lab
high resolution print render for tradeshow booth
Nicky’s Folders
3D product rendering
Steam Sterilizer
product rendering for brochure
Aseptic Custom Packaging System
product cutaway print rendering
Our Process
MG Lomb provides a clear project development process. With over 20 years’ experience, we achieve superior results while maintaining an established timeline and budget. We accomplish this by way of an extremely well-developed process. You will know what to expect, every step. We’ll lead the process, no surprises.
At MG Lomb – we walk the walk. We’ll provide our process document. If you are a serious potential customer, with an actual project in mind, contact us. And we can provide you with our process document.
Our Steps
To begin, MG Lomb will meet with you and your team. We’ll learn the scope and goals of your project. A ballpark cost will be discussed. No fee.
Next, the team at MG Lomb will review your project scope, and collectively prepare a highly-detailed proposal, inclusive of all costs, options, and timeline. Adjustments may be made. No fee.
Once the proposal is settled, MG Lomb will provide a completed project process document, inclusive of creation and development dates, as well as roles and responsibilities. All steps of the process explained, in writing.
MG Lomb schedules weekly progress reviews, until project completion, for most projects. It is nearly impossible to accomplish effective results without your involvement. Weekly meetings provide appropriate opportunity for on-going refinement, by way of evolving ideas and concepts. This improves technology and concept comprehension, by MG Lomb.
You will be given opportunity to provide in-process approvals, so rework is reduced or eliminated. 20 years of MG Lomb’s experience – with results and client satisfaction – have shown us that a collaborative process equates to better quality work, and happier customers. MG Lomb’s goal is a lasting partnership, with you.
Have a project?
1387 Fairport Road, Suite 700
Fairport, NY 14450
P: 585-388-5400
What OUR customers are saying
Michael. Your team is so talented, responsive, and open to our wacky ideas.
Thank you for everything you’ve done for this project, and I would absolutely be open to talking about other opportunities.
Big Show is going on right now! The final proof is how the customer receives them; but, so far I have heard only positive reviews.
Thanks again for the great support from the MGLomb team!
This is killer. Looks amazing. I honestly do not have any changes or notes. Thank you very much for this. Please tell the team they did an incredible job.
Thanks again for another successful delivery.
We have worked with MG Lomb now on several projects, each one progressively more complicated than the last. Work ranging from video animations to complex interactive experiences. On each occasion, … read more
This is a very good animation that I think we should all be able to benefit from. We have been receiving a lot of very good comments from customers, users and new potential business. We have also … read more